Brenda Snow: Advancing the Patient Story

March 8, 2019

Pharmaceutical Executive

March 5, 2019

By Michelle Maskaly

http://www.pharmexec.com/brenda-snow-advancing-patient-story

Summary

Thank you to Michelle Maskaly from Pharmaceutical Executive for writing this profile telling Brenda Snow’s story. Perfect timing for International Women’s Day!

[…]

“I went from being a perfectly healthy 29-year-old woman to not being able to see for a period of time, having blurred vision, no control over my bladder or bowels, and pronounced left-side weakness,” recalls Brenda Snow.

This was not just work-related stress—it was the onset of multiple sclerosis, and the research into the disease at the time was in its infancy.

It was also, the beginning of a path that would lead to the creation of Snow Companies, the first full-service agency to bring strategic, regulatory-compliant, real-life patient stories to direct-to-patient initiatives. […] [Read the full article]

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