Fixing Pharma’s Reputation Problem

Date: February 23, 2013 | Category: News Press

Fixing-Pharmas-Reputation-Problem

PM360 Online: February 23, 2013 By Andrew Matthius http://www.pm360online.com/fixing-pharmas-reputation-problem/   Summary For an industry that is known to develop life-saving (and even just minor disease treating) medications, pharma sure is not seen in the best light. “The pharmaceutical industry is more… (read more)


Patient Education Report: Patients on Call

Date: February 1, 2013 | Category: News Press

Patient-Education-Report-Patients-On-Call

MM&M Online: February 1, 2013 Print: February 2013 By Marc Iskowitz http://www.mmm-online.com/features/patient-education-report-patients-on-call/article/277379/     Summary They’re becoming the new key opinion leaders. Savvy, influential patients have pharma’s attention and are growing relationships with industry, online and off. Marc Iskowitz on how firms… (read more)



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