News

Protecting Patient Data

Date: June 21, 2018 | Category: News Press

Robert Jones, VP Client Services, Snow Companies

PM360 June 21, 2018 By Robert Jones https://www.pm360online.com/protecting-patient-data/ Summary Healthcare marketers by definition handle some of the most sensitive individual data there is: Information about people’s health. That is a big responsibility. Consumers will do their due diligence on who they’re willing… (read more)


Jenn Mason, Tyler James, partners winning ELITE 100

Date: May 25, 2018 | Category: News

tyler-jenn-merged

Snow Companies is proud to celebrate the extraordinary achievements of Jenn Mason, Senior Vice President, H.E.L.P (Health Education, Learning, and Patient Support), and Tyler James, Senior Vice President, Video Production. The two have been named among the 2018 PM360 ELITE 100. The honor… (read more)


Fixing Healthcare

Date: April 20, 2018 | Category: News Press

Brenda Snow

PM360 April 20, 2018 By Brenda Snow https://www.pm360online.com/fixing-healthcare/ Summary It seems like every stakeholder has a short and simple explanation at the ready for what’s broken about healthcare—and it’s always someone else’s fault. Fortunately, the focus has started to shift from… (read more)


Redefining Success in Pharma Marketing

Date: March 20, 2018 | Category: News

Brenda Snow

PM360 March 16, 2018 By Brenda Snow https://www.pm360online.com/redefining-success-in-pharma-marketing/ Summary Pharma marketing has undergone fundamental change. Today, we’re used to dealing with our own illnesses and conditions in an informed, proactive way. We no longer rely on experts alone to tell us… (read more)


How I Managed to Change the Lives of Patients and Life Science Professionals at the Same Time

Date: November 16, 2017 | Category: News Press

SNOW_Carousel_350x600_Brenda

PM360 November 15, 2017 By Brenda Snow https://www.pm360online.com/how-i-managed-to-change-the-lives-of-patients-and-life-science-professionals-at-the-same-time/ Summary If you’re like most people, you have probably had a handful of experiences in your life where someone you may not have known before came in and single-handedly redefined what matters to… (read more)


The Rules of Patient Engagement: Why Global Patient Friendliness Works

Date: September 25, 2017 | Category: News Press

Oliver Portmann

PM360 September 22, 2017 By Oliver Portmann https://www.pm360online.com/the-rules-of-patient-engagement-why-global-patient-friendliness-works/ Summary Cultural codes and regulatory “rules of patient engagement” change as you travel across this planet. At the same time, all human beings living with serious health challenges need to know they’re not… (read more)




Patient Meetings are “Business as Unusual”

Date: June 16, 2017 | Category: News Press

Sheri Trotter

PM360 June 16, 2017 By Sheri Trotter https://www.pm360online.com/patient-meetings-are-business-as-unusual/ Summary Many things can go wrong if patient meetings are planned by meeting planners who have never worked with patients before. It’s not a board meeting and not an employee bash. For patients, it’s definitely… (read more)




Snow Companies