News

The Rules of Patient Engagement: Why Global Patient Friendliness Works

Date: September 25, 2017 | Category: News Press

Oliver Portmann

PM360 September 22, 2017 By Oliver Portmann https://www.pm360online.com/the-rules-of-patient-engagement-why-global-patient-friendliness-works/ Summary Cultural codes and regulatory “rules of patient engagement” change as you travel across this planet. At the same time, all human beings living with serious health challenges need to know they’re not… (read more)




Patient Meetings are “Business as Unusual”

Date: June 16, 2017 | Category: News Press

Sheri Trotter

PM360 June 16, 2017 By Sheri Trotter https://www.pm360online.com/patient-meetings-are-business-as-unusual/ Summary Many things can go wrong if patient meetings are planned by meeting planners who have never worked with patients before. It’s not a board meeting and not an employee bash. For patients, it’s definitely… (read more)




Four Steps to Let Vulnerability Change the Healthcare Game

Date: April 10, 2017 | Category: News Press

Kate Shaughnessy

PM360 April 10, 2017 By Kate Shaughnessy https://www.pm360online.com/four-steps-to-let-vulnerability-change-the-healthcare-game/ Summary If you’ve ever conducted patient engagement programs, you know that the core ingredient of the secret sauce is to help patients and caregivers overcome their apprehension against making themselves vulnerable. It… (read more)


Changing Health Behavior Together

Date: December 21, 2016 | Category: News Press

Oliver Portmann

PM360 December 21, 2016 By Oliver Portmann https://www.pm360online.com/changing-health-behavior-together/ Summary How often, in our own network of friends, family, and acquaintances, have we seen people make “poor choices?” We may hold strong opinions about relationships, appearance, politics, lifestyle, even food preferences, but can… (read more)


Doing Business With People You Like: Why Patient Centricity is Not Charity

Date: November 23, 2016 | Category: News Press

Brenda Snow

PM360 November 23, 2016 By Brenda Snow https://www.pm360online.com/doing-business-with-people-you-like-why-patient-centricity-is-not-charity/ Summary One of the biggest myths about patient centricity is to think of it as simply “corporate social responsibility”—a charitable act that companies voluntarily do for others with little to no benefit to… (read more)




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