Account Director

JOB SUMMARY:

The Account Director positions are the “face” of Snow to the client. This position is ultimately responsible for ensuring that clients’ expectations are being exceeded in regard to the specifications outlined in agreed upon Statements of Work (SOW). Account Team members, even more so than other team members, must be able to anticipate needs, be influential without authority, and sell the services of Snow at all times. They are responsible for having a good understanding of the brand strategy and marketing goals, as well as an understanding of the clients’ unique skills or gaps in performance and communication. Account Directors must have strong organizational, communication, and problem-solving skills. They must also be able to balance the needs of the clients with the needs of Snow’s business. They must have the ability to quickly build trust and credibility with the clients. They are responsible for communicating the status of an account to their superiors, their peers, and their subordinates. In addition, they are responsible for daily communication with the clients.

Snow’s business is centered around the patient journey, and the Account Director/Senior Account Director, like all positions at Snow, must be open, compassionate, and sensitive to the unique life experiences of these patients and caregivers. The Account Director/Senior Account Director must be able to incorporate the unique patient/caregiver experience into the strategies and solutions we provide to our clients.

ESSENTIAL JOB FUNCTIONS AND RESPONSIBILITIES:

• The Account Director must be able to perform the following essential duties and functions: Conducts regular meetings with the Account Team. Maintains close contact with everyone on the team and is aware of all ongoing projects. Provides support, guidance, and resources as necessary
• Confers with Account Team for internal issue resolutions related to team dynamics
• Reviews ongoing performance results and identifies needs of team members
• Implements coaching or mentoring partnerships as appropriate
• Interviews potential team candidates
• Keeps EVPs apprised of key issues regarding account status
• Manages the workload of the team members assigned to the brand, ensuring that all tactics contained in the SOW are being executed in a professional and timely manner
• Ensures that all team members understand and are involved with key client expectations. Reviews and approves all materials before client review
• Partners and collaborates with Creative Team (in terms of brand strategy) for development of materials
• Oversees the production and development of marketing materials and procedures for dissemination

• Recommends appropriate policies regarding pricing, promotion, product and market evaluations, and marketing strategies
• Supervises client invoicing and budgeting process
• Analyzes business developments and consults trade and marketing journals to monitor trends and determine opportunities
• Leads development of strategic recommendations to clients, and looks for opportunities to “upsell” Snow’s programs and services

• Manages multiple accounts
• Analyzes profits and losses
• Develops SOWs for clients
• Prepares for and attends strategic planning meetings with clients
• Identifies, researches, and proposes new areas for business growth
• Develops internal processes and procedures for best practices across company

Education and Experience: Bachelor’s degree (B.A. or B.S.) from a four-year college or university and five–seven years of related experience and/or training preferred