Williamsburg, VA, March 18, 2019 — The “Eczema Exposed” real patient videos have been featured in PM360‘s Greatest Creators Showcase. To combat trivializing perceptions about moderate-to-severe eczema (atopic dermatitis), the team behind the Sanofi Genzyme and Regeneron co-promote launched the award-winning unbranded “Eczema Exposed” campaign. The team then decided to build an additional digital patient testimonial […]
Pharmaceutical Executive March 5, 2019 By Michelle Maskaly http://www.pharmexec.com/brenda-snow-advancing-patient-story Summary Thank you to Michelle Maskaly from Pharmaceutical Executive for writing this profile telling Brenda Snow’s story. Perfect timing for International Women’s Day! […] “I went from being a perfectly healthy 29-year-old woman to not being able to see for a period of time, having blurred vision, no control […]
Williamsburg, VA, February 6, 2019 — The York County Economic Development Authority has awarded Snow Companies with the “Poor Potter” Award. The award is named after William Rogers’ pottery, an 18th century industrial operation based in Yorktown that played a critical role in establishing economic independence for the colony of Virginia. Snow Companies is being […]
The Virginia-based global patient engagement agency has won Omnicom Health Group’s OHGfit Challenge and selected the RCRF to receive the prize donation. Williamsburg, VA, January 9, 2019 – Snow Companies handed over a check for $20,000 to the Rare Cancer Research Foundation on Wednesday. This amount was the prize for winning 1stplace in Omnicom Health […]
PM360 November 19, 2018 By Brenda Snow https://www.pm360online.com/on-raising-brands/ Summary Brand managers and directors have to reconcile demands that—at least on the surface—seem to compete with one another. They need to nurture the brand for it to thrive and grow into a product that succeeds in the marketplace. And that means being pulled in many different […]
PM360 October 25, 2018 By PM360 Staff https://www.pm360online.com/pm360-2018-trailblazer-awards-gold-advertising-agency-of-the-year-snow-companies/ Summary PM360 has released their jury’s statement on this year’s Trailblazer Agency of the Year Award. Snow Companies stood out in the categories Innovation, Talent Development, and Social Responsibility. [Read more…]
Jersey City, NJ, October 9, 2018 — DTC Perspectives, the leading forum for direct-to-consumer (DTC) advertising thought leaders, has named Brenda Snow as a DTC Innovator Award Winner 2018. Snow is the Founder & CEO of Snow Companies, the global leader in patient storytelling and part of Omnicom Health Group, the healthcare group within Omnicom Group (NYC: OMC). […]
PM360 September 21, 2018 By Brenda Snow https://www.pm360online.com/what-attitude-will-do-for-you/ Summary Increasingly, life science companies transform themselves into organizations that augment the value of their manufactured products with services: Tools to manage disease, help lines, educational campaigns, Ambassador programs, and various efforts to gather and implement customer feedback. And that’s not a fringe phenomenon anymore—it’s accepted best practice […]
New York, NY, September 13, 2018 — PM360, a leading trade magazine for marketing decision makers in the pharmaceutical, biotech, medical device, and diagnostics industries, has named Snow Companies as the Advertising Agency of the Year Trailblazer Gold winner. Patients as the most credible, convincing Ambassadors Over the last 20 years, Snow Companies has led the consumer marketing […]
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