Williamsburg, VA, August 20, 2019 —PM360, a publication for marketing decision makers in the pharmaceutical, biotech, diagnostics, and medical device industries, recently named Brenda Snow, Founder & CEO of Snow Companies, as the recipient of the 2019 Trailblazer Lifetime Achievement Award. Grown out of Brenda’s own experience as a patient with multiple sclerosis, her company […]

PM360 June 13, 2019 By Michael Simone https://www.pm360online.com/the-three-strategies-of-individual-patient-engagement/ Summary For life science companies, working with patients has become industry standard. Patient engagement has evolved from a little-known niche into a specialized field in its own right. However, when it comes to connecting with individuals outside of your own organization, we can easily and clearly distinguish three […]

For Immediate Release Williamsburg, VA, May 28, 2019 — PM360, the premier information resource for marketing decision makers in the pharmaceutical, biotech, diagnostics, and medical device sectors, has named Tara Balboni, our Vice President of Advocacy and Recruitment, as one of the 2019 PM360 ELITE 100 in the Disrupters category. Now in its fifth year, the PM360 ELITE (Exceptional • […]

Williamsburg, VA, March 18, 2019 — The “Eczema Exposed” real patient videos have been featured in PM360‘s Greatest Creators Showcase. To combat trivializing perceptions about moderate-to-severe eczema (atopic dermatitis), the team behind the Sanofi Genzyme and Regeneron co-promote launched the award-winning unbranded “Eczema Exposed” campaign. The team then decided to build an additional digital patient testimonial […]

Pharmaceutical Executive March 5, 2019 By Michelle Maskaly http://www.pharmexec.com/brenda-snow-advancing-patient-story Summary Thank you to Michelle Maskaly from Pharmaceutical Executive for writing this profile telling Brenda Snow’s story. Perfect timing for International Women’s Day! […] “I went from being a perfectly healthy 29-year-old woman to not being able to see for a period of time, having blurred vision, no control […]

Williamsburg, VA, February 6, 2019 — The York County Economic Development Authority has awarded Snow Companies with the “Poor Potter” Award. The award is named after William Rogers’ pottery, an 18th century industrial operation based in Yorktown that played a critical role in establishing economic independence for the colony of Virginia. Snow Companies is being […]

The Virginia-based global patient engagement agency has won Omnicom Health Group’s OHGfit Challenge and selected the RCRF to receive the prize donation. Williamsburg, VA, January 9, 2019 – Snow Companies handed over a check for $20,000 to the Rare Cancer Research Foundation on Wednesday. This amount was the prize for winning 1stplace in Omnicom Health […]

PM360 November 19, 2018 By Brenda Snow https://www.pm360online.com/on-raising-brands/ Summary   Brand managers and directors have to reconcile demands that—at least on the surface—seem to compete with one another. They need to nurture the brand for it to thrive and grow into a product that succeeds in the marketplace. And that means being pulled in many different […]

Snow Companies is designating the 14th of November as Ambassador Appreciation Day. From all of us at Snow, a heartfelt THANK YOU! Check out this thank you video we made just for you: We love you all!

PM360 October 25, 2018 By PM360 Staff https://www.pm360online.com/pm360-2018-trailblazer-awards-gold-advertising-agency-of-the-year-snow-companies/ Summary PM360 has released their jury’s statement on this year’s Trailblazer Agency of the Year Award. Snow Companies stood out in the categories Innovation, Talent Development, and Social Responsibility. [Read more…]